|World of Rubaq||Rubaq Store|
|Rubaq brings fashion that is rich and exotic, yet trendy and versatile. The creative link of passion, imagination and self-expression is defined in our hand painted batik products. Rubaq opens its door in May 2012, housing hand painted batiks, resists textile and merchandise. Initiated by Assoc Prof Zaharah Ahmad Osman and her daughter Shazmin Kushairi - the duo expanded their horizon generating contemporary prints produced at their very 'in-house' batik studio.|
|"Our collection exhibits a sophisticated upbeat note that will appeal across the age spectrum. Our inspirations and colour palettes portrays a feast of arty paints, from experimentation and creativity that involved in wax and tie-dye manipulation." Rubaq's wardrobe offers a gamut enchanting Malaysian roots and traditional heritage with a sporadic touch of ethnicity. With quintessential blend of traditional batik and resists textile process, Rubaq strive to make each batik piece uniquely interesting and impressive.|
|Prof Madya Zaharah Ahmad Osman||
Profile of Rubaq's Co-Founder & Designer
Professor Madya Zaharah Ahmad Osman, was a lecturer from UiTM for over 35 years, is the Co-Founder and designer of RUBAQ (Rumah Batik). Her expertise comes in three categories, which are Printed, Fibre and Resists Textile. Her passion for bright colours and earthy tones gave her the innovative approach to enhance her designs, using wax, and sourcing ideas from her own backyard surroundings.
Her artwork was exhibited since the 1980s. She participated with several other Malaysian artisans, sponsored by National banks in Malaysia and the National Art Gallery. She was invited as a guest professor to participate in a cross cultural event in the University at Champaign Illinois, USA for two summers of
1984 and 1986. Thereafter in 1987, she represented Malaysia in an International Seminar on National dyes in Katmandu, Nepal, a project held with the United Development Programme. In the year 2007, she again represented Malaysia for an international event on Ethnoarchaelogy for South East Asian textile.
To own an exclusive piece from Zaharah's collection, is the experience to how innovative her hand painted batik prints are by uniqueness, quality and limited pieces.
"To our future generations, creating something out of nothing, because creativity is about making the complicated simple." - Professor Zaharah.
Profile of Rubaq's Co-Founder
|Nur Shazmin Ahmad Kushairi|
|Shazmin Kushairi in her entrepreneur and accounting expertise, set up this boutique with her mother, who is the artisan behind the prints. Shazmin Kushairi and her sisters were raised from young by their mother to appreciate this unique craft that is a dying art today. By understanding the mixed elements used from the resist textile, they seek to continue on this heritage to the next generation of artisans. Our initial intention of setting up Rubaq boutique was to tether batik fashion to personal style, free from all ulterior and commercial motives. But yet the intention has evolved uncovering the creative link of passion, imagination and self-expression that is defined in our hand painted batik products.|
|Promoting batik is not about changing where the market leads or where the trend flows, but for Rubaq it is to sow the seeds of this heritage into other generations to be consciously aware of what this trade is about and how this craft is made, by learning to appreciate the whole process to a finished master piece leaning towards contemporary arts.|